Who we are

We are storytellers. We are Big Data Scientists. We are finance, marketing, industry leaders and software innovators. We take both structured and unstructured data points and use analytical skills, advanced algorithms, statistics, programming, industry knowledge and AI to unlock your data and help you grow!

What we do

Artificial Intelligence (AI), Business Intelligence, ROI Calculators, digital transformation, software development, automation and efficiency, and user experience (UX) constitute our DNA. We didn’t simply stumble into Performance Management as another add-on service, but mining data to help you grow is what we do.

How we do it

We squeeze every drop of value from your big data in order to provide you with electrifying knowledge, help you gain a competitive edge and achieve your mission. Our proprietary data engines create hundreds of KPIs and runs those through AI to distill the best business development strategies. We use the best data analysis tools to help you grow.

Why we do it

At Pulse iQ, we're driven by the power of data-driven decision-making. Our mission is to transform your data into intelligent knowledge that fuels growth, dispels assumptions, and counters herd mentality. We're passionate about helping you move from uncertainty to assurance, leveraging accurate data for sound decisions so you can grow.


As Marco Pierre White, the famed 3 Michelin star chef and l’enfant terrible of the UK restaurant scene said,

“Perfection is lots of little things done well.”

Now, imagine if nothing was left to chance when it came to your data. Imagine if we created hundreds of KPIs from your limited data set and looked under every rock to unlock insights that tell your story in a way you never knew was possible. Imagine not only using AI to optimize your income, but also using big data to programmatically turn your KPIs green, and to optimize your entire marketing lifecycle and ensure sustainable growth.

We are perfection geeks. Performance improvement is not another add-on service for us but it is our distinctive competitive advantage, so we do not run the risk of misinterpreting the data. That is the Pulse IQ difference.

Use the Pulse iQ patent-pending edge to unlock your data so you can grow!





Meet Jerry Rassamni, a global business leader with a wealth of experience and a passion for innovation. Jerry’s journey has taken him across six continents, living in four, and mastering several languages along the way.

Jerry’s extensive international exposure has not only shaped his unique perspective on business but also honed his problem-solving skills. By immersing himself in diverse cultures and business environments, he has developed the ability to view challenges through various lenses. This global perspective allows him to approach problems with a multifaceted understanding, fostering innovative solutions that transcend traditional boundaries. This wealth of experience has transformed him into an exceptional problem solver.

During his accomplished career, Jerry has provided strategic support to the EMEA board of EDS (now HP), one of the world’s leading IT firms, while based in London. During this time, he spearheaded strategy and analytics for a pipeline worth between $23B and $31B, demonstrating his ability to navigate complex business landscapes.

Upon returning to the US, Jerry took on the role of leading Global Business Planning and Analysis for a revenue stream of $15B. He was instrumental in consolidating 48 business units with $21B in revenue into 4 Lines of Business and helping achieve annual savings of $1B.

Jerry’s innovative spirit is evident in his software development and creation and implementation of numerous Intellectual Property tools and processes, all designed to provide a competitive edge. His passion for business performance led him to establish Pulse iQ, a firm dedicated to empowering executives with the actionable information they need to grow their businesses. Jerry’s expertise lies in interpreting the narrative behind the numbers, enabling firms to make fact-based decisions rather than relying on conjecture so they can grow.

As a pioneer in the field of Artificial Intelligence (AI) and Business Intelligence (BI), Jerry has several pending patents for his groundbreaking innovations. His commitment to pushing the boundaries of technology underscores his role as a leader in the industry.


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